Hi, thank you for your post and for playing Please see my comments below.
- Yep, it is harder to be noticed in the market right now. It changed a lot (again ;)) at the end of the last year. Google Play introduced ads to the search results. Currently it displays up to 2 ads at the top of the search result. It means that if your app was at 5 position it went down to 7 and it is not visible in the first search screen anymore -> less downloads. If your app has less downloads for the “search query” it goes down -> again, less downloads. It is even “better” with the appstore search ads, because you can buy ads for the specific keywords
And now lets say you are releasing your fancy game Without any promotion you won’t get many downloads. WIthout downloads your game won’t be visible in the search results + it is pushed down all the time by ads Yes, you can buy ads, but it costs a lot. And you have to advertise for a longer time to get organic traffic.
In my opinion search ads (GP and AppStore) is killing indies a little bit. Big companies can buy a lot of ads and their apps will be positioned at the top all the time, pushing down everything else
But… Google changed their algorithms (again) - now, retention is more important than number of downloads, so… if your game is playable I guess it will be going up in the search results. But still… without users (downloads) your app is dead.
Of course there is still a chance to be featured and get some free promotion. Unfortunately, because of the type of my game, I don’t think it will happen this time In my case I have to do a lot more “promotion” work right now (working on the gameplay at the same time). But I have some plan, ask me next year about the results
I would really like to discuss more about promotion, “what to do after the release” or about the current markets
WindowsPhone/Tizen - I think it is important to release apps/games on as many platforms as possible. See what big companies are doing - their titles are almost everywhere. People change phones. If they like your game they will download it again on other platform. Unfortunately it takes some time to port to other platforms - it is not so straight, but also not so difficult. If you managed to compile and run cocos project you will manage to release the game on WP and Tizen
Thank you for pointing it out. Yes, I definitely want to add this. You just confirmed what I was thinking about It is on my “todo” list and should be available in one of the next updates. This is my first game built with cocos and I didn’t want to complicate it too much at the beginning - I wanted to limit the chance when game is crashing because I missed something. Now I know that game runs well so I can add more third-party stuff